17 Ways to Overcome AdSense Ads That Don't Appear or Suddenly Blank on Blogs (Part 1)

How do I deal with AdSense ads not showing up, AdSense ads sometimes appearing sometimes not, AdSense ads suddenly blanking, AdSense ads not appearing on blog articles and only appearing on some articles? This is a question frequently asked by bloggers, myself included. A lot of people have experienced this, even in the AdSense help forum, many have experienced the same thing.

If you visit the AdSense help forum almost every day, there are people who experience blank white ads and do not appear even though previously it was fine and there were absolutely no violations or maybe crawler errors. I myself am also confused as to why a large advertising program like AdSense is still not optimal in solving the problem. Yes, no one's name is perfect, right?.

Here is a complaint that I found from one of the AdSense publishers on the AdSense help forum.

You can see for yourself what he wrote, he stated that his ad didn't just appear. He also explained that everything was fine but why the ad was not showing up at all?. Then when I saw answers from other users I thought I'd get the solution, but I didn't!. All of the available answers describe the same problem. Then I tried to find another thread and the answer was the same. Until finally I myself have not found a solution.

Instead of waiting for a solution that never comes and even though I've read several articles on how to solve it, all of them still haven't been able to solve the problem in a complex way. Until finally I myself have to understand and find a way out which will be explained below

1. Hosted and Non-hosted accounts

For bloggers, I think they are familiar with hosted and non-hosted. Then the solution for ads not showing is to adjust your AdSense account to your site. If your site is still using the default domain like blogspot, then you use a hosted AdSense account so that ads can appear and vice versa.

2. New ad unit created

The newly created ad unit will not appear immediately. It usually takes 24 hours for the ad to appear properly. Google will re-crawl your site because it has a change in it, namely the presence of ads. If Google has finished crawling it, the ad will appear by itself.

3. Have not installed ads.txt

Maybe a little strange for those of you who are new to the world of AdSense regarding this ads.txt. But you need to know, that ads.txt is one of the important things so that your AdSense ads can run well and also to prevent ads that lead to fraud. Recently, Google urges AdSense publishers to install ads.txt so that their ads can appear well.

4. There is a crawler error

Google crawling errors or commonly called crawling can indeed cause your ads to not appear. The reason is because Google's robots can't detect the url on your site as a matter of course and eventually it also affects the ads that appear on your site.

If there is indeed a crawler error on your site that has an impact on ad serving. Google will notify it through your AdSense account. Please pay attention to the following steps:

  1. Login to AdSense dashboard → Account → Status → Crawler error. Click image to enlarge.
  2. Since I have no problem then no message is displayed. But if you have a problem with it, the next process you need to do is delete the url listed through the webmaster.

Later after the url is removed the ad will appear again normally. It usually takes between 12-24 hours.

5. Breaking AdSense rules

If you violate the rules set by Google regarding the AdSense program policies or TOS (Term of Service) then it is certain that the ad will not appear. Usually you will be considered violating AdSense rules if you click on ads on purpose, unclear site traffic / bots (such as jingling), annoying ad placements and many more.

  1. Go to AdSense dashboard → Account → Policy center.
  2. You will see a list of violations committed if indeed you violate then Google will direct you to solve the problem So make sure no violations are committed.

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